ShopShape solution well received during the Popai Retail Awards 2013

During the Popai Retail Event from 13 – 15th of March in Milano Italy, retailers where introduced to our newest ShopShape solution for retail execution and store compliance management.

Italian retailers from various industries got explanation about the rich functionality around the ShopShape product. Visitors were able to test the solution themselves in a realistic demonstration environment and learnt how visual feedback from stores can be analyzed.

Business Case

Especially the business case that was presented around the use of ShopShape within adidas was well received by the audience. This business case showed that even in difficult times for retailers, there are possibilities to increase conversion ratios and revenues within the stores. ShopShape allows adidas to communicate their fast fashion collection in an instant and store compliance feedback can be analyzed from the head office dashboard.

Nomination

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ShopShape is nominated for the Italian POPAI retail award 2013 in the category new technology solutions. A jury of industry experts coming from various companies such as The Walt Disney Company, Campari, Coca Cola, Warner Bros, LG Electronics, Samsung and Puma looked into the functionalities and where informed about the positive impact ShopShape will have on retail execution and compliance management within retailers.

Within the coming 2 weeks the results of the POPAI Retail Award in the category Technology Solutions will be announced, so keep your fingers crossed for iShopShape/Visual Retailing and stay tuned!

Stephen WarrComment