FORTHCOMING EVENTS

Mode City - Paris

6th,7th & 8th of Sept at the Paris Expo.

EasyFairs - Copenhagen

Bella Center, 10th & 11th of Sept

Planning Seminar - New York

"Applied Retail Technologies" assortment planning seminar. 10th of Sept - Marriott Marquis. Contact Applied Retail

The India Retail Forum Mumbai

The Renaissance, 16th - 18th of Sept.

EasyFairs - Shop Utrecht

17th & 18th of Sept.

Equipmag - Paris

22nd to 25th of Sept - Paris Expo.

NEW PARTNERS

Kom! appointed as a VR Solution Provider in Sweden

"Kom!" are based in Enebyberg and have been delivering VM solutions since 1999.

Axind appointed as a VR Solution Provider in India

"Axind Software", based in Gurgaon, Haryana, India, is specifically focused upon delivering solutions for the apparel and softgoods industries.

CLIENT NEWS

René Lezard speeds up store merchandising with Mockshop planograms

Prestigious German fashion brand René Lezard is opening stores and has selected Mockshop as the tool to optimise space utilisation. René Lezard have found that Mockshop has halved the time it takes to plan, model and merchandise their new stores.

Dressmaster pushes its brand image with VR

Efforts to further push brand image and brand strength include an innovative Retail Partnership Concept developed using software from Visual Retailing. (Please see Dressmaster web site news)

Fashion giant VF has selected Mockshop to optimise its retail space

Lee® and Vans® are the first two VF's European brands to begin modelling their retail space with Mockshop. The interactive 3D model of the shopfloor provides the ideal tool for optimising sales planning and produces the ultimate store communications planogram

RECENT PUBLICATIONS

Visual Merchandising: Window and
In-Store Displays for Retail

Tony Morgan, an indepenent visual merchandising consultant and lecturer at "The Fashion Retail Academy" in London, has published a book that explorers the role of the Visual Merchandiser as part of a retail operation and stresses the importance of effective VM.

Sampleroom

Sampleroom: puts the whole range at your fingertips

Sampleroom is a visual product database surrounded by a collection of extraordinarily easy to use range visualisation tools that make light work of building and presenting compelling and coordinated product ranges.

Whilst there is nothing as good as using actual product samples during the range building process, havng all of the samples available all of the time is a very rare luxury. Sampleroom has been designed to overcome this problem by providing a visual database and software tools that make it easy to visualise the whole collection at any time.

The database holds garment sketches and photos together with all of the data you need to completely define a product. The data can be keyed in or automatically imported from line plan spreadsheets or product databases and provides powerful search and filtering capabilities.

Illustrated below are the visual database browsing, interactive visual analysis, visual reporting and storyboarding tools that make it easy to see, analyse and present your ideas and product ranges.

Accessing and browsing the database

The entire product range is stored in the Sampleroom database and is accessed by a very powerful but very easy to use database browser. The range browser can be grouped by any combination of key fields such as; price, colour, status, supplier.

The range can also be filtered by any collection of attributes. e.g Only show sleaveless tops due in week 26.

Automated data import and image processing Sampleroom has a very powerful import tool for uploading product data from spreadsheets and databases. Product images, either sketches or photos, are automatically processed in to properly scaled garments complete with transparent backgrounds.
Analysing the range - visually

Sampleroom's powerful visual analysis tool provides the ability to view the range by any two attributes. e.g. Sub class by store grade as illustrated in the picture to the left.

Unlike slicing and dicing databases and spreadsheets and having to interpret the numbers, Sampleroom's visual analysis tool delivers the ability to see instantly if there are gaps or a lack of balance in the range.

Brain storm and present your range ideas with storyboard

Sampleroom's storyboard is the ideal tool for brainstorming and presenting ideas. Storyboard uses the same garments as Mockshop which means they all have transparent backgrounds and they are all at the same scale. Perfect for building wardrobe ideas and presenting at range review meetings.

Storyboard's garment images and data labels are fed directly from the database which update automatically.

Publish range books directly with the built in visual reporting tool

Many of our clients use Sampleroom's visual reporting tool to generate their range books. Unlike traditional page layout tools that require manual keying and updating of data, Sampleroom's reports are always up to date because the data is pulled directly from the database.

As a result, range books can be produced in minutes without needing to worry about the data being up to date

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